Author

Gabriel Santiago Jurado Gonzalez - page 2

Gabriel Santiago Jurado Gonzalez has 16 articles published.

Gabriel Santiago Jurado Gonzalez
I am interested in applying anthropology in different areas of interdisciplinary research, especially the virtual and business worlds. I have done research in epidemiology, the design of products and services, virtual communities, knowledge distribution, comparative literature, and the “classic” socio-cultural anthropology. I believe that our discipline can offer something special to all research topics, hence my interest in it.
hawthorne
Case studies

Hawthrone effect: first contacts between anthropology and business

Between 1924 and 1932 members of the School of Human Relations conducted research to evaluate the impact of changes in working conditions on the productivity of workers. The research consisted of a series of experiments developed at Hawthorne Works, an industrial complex located outside of Chicago, USA, belonging to Western Electrics an electronics and parts… Keep Reading

observacion participante
Methodology

Business Anthropology: From the Trobriands to enterprises

Soon after I had established myself in Omarakana (Trobriand Islands), I began to take part, in a way, in the village life, to look forward to the important or festive events, to take personal interest in the gossip and the developments of the small village occurrences; to wake up every morning to a day, presenting… Keep Reading

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