In this article I will defend the incorporation of the “business anthropology” in the training plan of the different degrees and studies in Social Anthropology, either as a subject or as a postgraduate course. This would be an important step towards the professionalisation of the discipline. Did you know that in Denmark anthropologists are higly… Keep Reading
With the publication of his new book “Antropología de la Empresa” (Business anthropology), Sergio D. López has provided the sub-discipline with a manual that could serve as a basis for a hypothetical subject. Historical experience has shown that great changes, especially those affecting preset paradigms, generally stem from the stubborn intellectual work of one or… Keep Reading
William Orman Beeman is quite an ambivalent man. In addition to being an actor and singer, he is professor of business anthropology and President of the Department of Anthropology at the University of Minnesota (USA). Last year 2016 he was the person in charge of organizing the annual congress of EPIC, an organization focused… Keep Reading
Kristen Hanich is an American applied anthropologist and data scientist with a background in public health. She works as a market research analyst, and is currently studying digital health and mobile trends across the globe. She is also responsible for a quarterly report tracking the activities of leading tech companies such as Apple, Amazon, Google, and… Keep Reading
We live in a time in which Big Data seems to be the ultimate solution for data collection. The possibility of obtaining massive and segmented information through the Internet, the fact of being permanently geo-localized through our smartphones or the huge amount of metadata we produce in our virtual chores (getting to popularize the saying… Keep Reading